Buying a home in Bayswater, London is becoming more popular. YOUhome’s latest Bayswater area guide investigates the property trends, Bayswater house prices and the local lifestyle, to understand the key drivers today. Our guide will equip you with insightful data points for this up-and-coming residential area of West London.
Bayswater lies to the north of Hyde Park and Kensington Gardens and on the border of Notting Hill. It is extremely well situated for city transport, local amenities, culture and family life.
With a £3 billion investment in the redevelopment of Queensway now underway, the future looks bright for Bayswater. This timely upgrade to the main concourse, amenities and tube station will transform the area into a modern, appealing place.
Bayswater is a truly cosmopolitan area of West London. With a diverse community of cultures, the neighbours include Greek Orthodox, Spanish Catholic missions, Middle-Eastern and Arab residents.
The good private schools nearby, including Chepstow House, Pembridge Hall and Wetherby, draw many families to the area.
Bayswater has a less infamous history, versus its Notting Hill neighbour. However, it has drawn many notable residents over the last century.
J.M. Barrie lived in Bayswater, and his home is celebrated today with a historic Blue Plaque. The famous Peter Pan bronze statue is in nearby Kensington Gardens.
Fashion Designer Stella McCartney, Actor Kiera Knightley, Sir Winston Churchill, and Musician Sting have all been residents locally.
Historically, the area underwent considerable development in the nineteenth century when the grand stucco houses were built in crescents and squares. Fast forward to today and regeneration is at its peak once again.
Two significant new luxury residential developments: The Whiteley and Park Modern, are creating a positive halo effect across the area. Aspirational living, luxury specifications and modern retail all promise an alluring lifestyle for residents today.
Bayswater is loved for its green spaces, including its charming private garden squares and the expansive public verdant areas of Kensington Gardens and Hyde Park. It is one of the key reasons home buyers are drawn to Bayswater.
The area is fast building a reputation as a London wellness hub.
The Spring 2025 refurbishment of Porchester Spa has been greeted positively. After an £800,000 refurbishment, this iconic Grade 2* Listed building has returned to its 1920s splendour. London’s oldest spa now offers access to two steam rooms, Turkish baths, a sauna, a plunge pool and a relaxation lounge.
Six Senses London will also open in the restored Art Deco emporium of The Whiteley, with guest rooms and branded residences. Six Senses Spa will offer users wellness facilities. Highlights include the 3,500 square feet dedicated to fitness, a 65-foot indoor swimming pool, the Alchemy Bar, and a relaxation room.
If major investors including C.C. Land Holdings are the guiding example, then the answer appears positive! The regeneration of the area is still in progress, but local property agents are optimistic for Bayswater’s future.
The Whiteley has generated positive publicity and drawn wide attention to Bayswater. The redevelopment of this famous Art Deco department store into luxury apartments, has been designed by world renowned architects, Foster + Partners. American home buyers have responded confidently with acquisitions.
The southern end of the area has also seen residential redevelopments along the Bayswater Road including The Lancasters and Park Modern. Both achieve high sale prices, and this is influencing property values immediately behind in the stucco-fronted buildings fringing the shaded, tree-filled garden squares there.
Further popular residential streets in Bayswater include Sunderland Terrace, Alexander Street, Durham Terrace, Cleveland Square and Hereford Road.
Current property prices per square foot range from £1,000 to £1300 sq.ft.
Houses are better value than those located in Notting Hill. House prices are performing better than flat prices currently. Properties sold in Spring 2025 achieved an average price of £1,104,345 for flats and £5,531,875 for houses. (W2 & W9) A semi-detached house Hereford Road sold in Q1 2025 for £5.6 million.
Bayswater's streets are home to a diverse array of restaurants, from Cypriot or Malaysian cooking and authentic Bangladeshi or Indian establishments to modern iterations of Persian, Levantine and British cuisine.
Queensway is also home to a public ice rink, Queens London, and bowling alley ensuring families have plenty to do on rainy days.
In summary, Bayswater is under-going a grand metamorphosis, emerging as a highly attractive area for property buyers in prime London. Offering luxury apartments in new developments as well as grand heritage stucco fronted buildings, Bayswater is an emerging contender to popular London villages such as Marylebone and Connaught Village.